Are You Losing Business?

This is the time of year when business slows and you begin to wonder if all your efforts are in vain. You want to continue, but business finances and sales are draining and not improving. You are not sure what to do, what direction to follow.

YOU NEED HELP! 

SAME PAGE GRAPHICS can help you look at the bigger picture and get back on the right path because we understand how you feel. As a small business, we are in this together. We want to help you succeed, which means success for all of us!

You will learn how to determine your ideal target market, how to market to them, and how to create and write a plan that will increase business, sales, your brand identity, and overall profit (bottom line)!

CALL TODAY to learn more about the BRAND-BUILDING MARKETING PLAN THAT WORKS!

Resolve to do better in 2017!

When It Comes to Branding, Consistency is Key!

WilliamsC_W5A2The American Marketing Association (AMA) defines a brand as a “name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers.

Therefore, it makes sense to understand that branding is about getting your prospects to see you as the only one that provides a solution to their problem – a company that already demonstrates consistency and credibility. It’s a foundational piece in your marketing communication – one you do not want to be without.

 

Brand consistency plays a critical role in establishing your presence both on and offline. Not only should your message be consistent, but your online and print messages should be reflective. For example, if you have chosen a logo, tagline, primary colors, and primary graphical elements – they should match across all marketing communications.  So, your website design should be consistent with your logo, business cards, brochures, give-a-ways, social media sites, and any other materials you have chosen to create to REPRESENT YOU AND YOUR BUSINESS!

In other words, to give consumers and colleagues a clear depiction of your brand, you must deliver a cohesive message across all advertising channels.

Think about some of the most recognizable brands that have exceptional consistency, such as Progressive, Coca-Cola, Nike and Ford. It does not matter how big or how small you are, brand consistency implies professionalism, trust, confidence, and strength! So, the question is. . .

WHAT CURRENT MESSAGES ARE YOU CONVEYING ABOUT YOU AND YOUR BUSINESS? 
DO THEY REFLECT WHO YOU ARE? 
DO THEY REFLECT YOUR BUSINESS?

Let us help you clarify your message.

CALL US TODAY!